BT sought to strengthen relationships with key suppliers while facing rapid change in the telecoms sector. Its SRM programme enabled more collaborative partnerships, unlocking innovation and improving delivery across critical services.

AstraZeneca depends on a complex global supply chain to deliver medicines worldwide. By embedding SRM, the company deepened collaboration with key suppliers, improved oversight, and created the agility needed to accelerate innovation and maintain resilience in a highly regulated sector.

Kellanova recognised that long-term growth depends on more than cost control. By embedding SRM, the company built stronger partnerships with key suppliers, encouraging innovation, improving supply chain resilience, and creating new opportunities for collaboration across its global operations.

KPN, one of Europe’s leading telecom providers, set out to transform how it worked with strategic suppliers. By embedding SRM, the company shifted from transactional deals to long-term partnerships that deliver innovation, resilience, and competitive edge in a fast-changing market.

Vodafone operates one of the largest and most complex supply bases in global telecoms. By embedding SRM, the company strengthened its partnerships with key suppliers, creating space for innovation, improving resilience, and delivering value across multiple markets.